주요업무내용
As a regional corporate marketing assistant/manager, based in our regional office in Singapore, you will be responsible to lead strategic partnerships and initiatives in South East Asia. You will be working closely with SEA subsidiaries to drive growth, oversee daily operations, and launching campaigns. This position reports directly to Asia corporate marketing director.
-Handle corporate sponsorship and the effective utilization of entitlements such as content management of OOH and event space. Identify and assess suitable sponsorship opportunities that are aligned with marketing objectives
-Work with channel and product marketing, and retailers to ensure brand identity compliance in 360o marketing communications including but not limited to ATL, BTL, digital, events, in-store POS
-Ensure best value from all Marketing vendors and agencies and ensure that all agency partners are working to the objectives, brief and guidelines set according to LG Brand Identity
-Review and monitor the contents locally created
-Organize quarterly top management meetings
-Organize Pan-Asia business partners events
-Identify best practice cases to evaluate and share them with markets
-Have a governance of LG.com
-Communicate with HQ and resolve the differences between HQ and markets
